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February 27-28, 2011 - Monte Carlo Las Vegas Resort and Casino
Day Spa Expo & Business Forum
Press Release:
April 27, 2009
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SPA INDUSTRY NEWS
For Release 9 am PDT
April 27, 2009

Las Vegas, Nevada-April 27, 2009- Bentley International Group has once again solidified
its presence in the spa industry by announcing the dates for the 5th Annual Day Spa
Expo & Business Forum ( www.DaySpaExpo.com). This business-to-business industry
event will return to the Las Vegas Convention Center on March 13-15, 2010.

“Day Spa Expo has always been a buyer focused show for the day spa, medical spa and
resort and destination industries complemented by our high end educational
components” said Bentley CEO Patrick Witherspoon, “This is the spa industry show
everyone is talking about; everyone who attends tells us this is a great show”. For back
of the house processes inventory and front of the house retail slotting, as well as major
equipment, attendee buyers claim Day Spa Expo is a superior show.

As the original major sponsors and supporting organizations (Day Spa Association,
International Medical Spa Association and Resources & Development) continue to
develop the industries most powerful and informative Business Forum the 2010 Day Spa
Expo is the show the spa industry professional cannot afford to miss. Witherspoon says,
“Our educational component is delivered by people who are in the business and excel at
it”.

With the new show days on the industry preferred Sunday and Monday, Witherspoon
says the Day Spa Expo is poised for unprecedented buyer attendance. Enthusiastically
says Witherspoon, “Showcasing the best group of exhibitors offering all the goods,
supplies, services, retail items, and equipment, the spas real buying decision-makers
want and need is what drives the percentage of owners, operators and directors to over
90% of our attendee base”. “That is why Day Spa Expo will have record attendance in
2010”, said Witherspoon.

Witherspoon closed the press conference after discussing research from a leading
industry publication about why companies need to exhibit in an economic downturn: Not
Exhibiting Negatively Impacts Future Sales. Exhibitors Close A Dramatically Higher %
of Sales Based on Show Leads. Companies that Exhibit in a Downturn increase their
sales in the short term and long term. Today there are Clues to Watch for Signs of
Recovery. Today’s Economic Slowdown will Not Transform the Convention and
Tradeshow Industry....Exhibiting has a proven ROI.

Bentley International Group is a company that specializes in trade shows for unique
industries. For 30 years, Bentley has successfully produced events that have satisfied
the needs of buyers and vendors. For more information regarding the Day Spa Expo or
our other events, please contact our media department: mitch@bentleyintl.net (1-800-
859-9247). Day Spa Expo, www.dayspaexpo.com , show management offices are
located at 1913 N. Green Valley Parkway, Suite C, Henderson, NV 89074